TweetThe beginning of the year also marked the launch of PAROL – Art Concept Bistro, a unique venue in the landscape of restaurants and bistros in Bucharest, opened in mid-January 2020. Located in an old house on Popa Nan street, a very bourgeois one to be concise, PAROL is waiting for its guests in 4 […]
Tweet Last week we had a 3 day media trip in Cluj-Napoca, meeting up with journalists and members of the media, KOLs who helped us propagate Programul înCerc since its launch in this beautiful city, in 2018. The first day was allotted to radio interviews – at Radio Romania Cluj and EBS Radio, whilst Friday, […]
Tweet The other day, we held out another photo session for the launch of www.gourmet-food.ro, our new eCooking and lifestyle project, which I am happily curating in terms of MarCom services. Gourmet-Food.ro was set up as a fun and savory collab between Cristian, my business partner, and two of his former MasterChef Romania 2019 fellow […]
TweetI’ve long been a fan of NBCUniversal and Comcast, ever since my journalist days. So the other day, when E! held a local party for E! People’s Choice Awards 2019 in Bucharest, Romania I was there 🙂 And accompanied by some talented cooks, former MasterChef Romania 2019 contestants. A very glitz & glam affair, I […]
TweetJust for fun and for whom it may concern (sic!), here’s a short collection of entrepreneur quotes I particularly like: “You have to see failure as the beginning and the middle, but never entertain it as an end.” -Jessica Herrin, founder and CEO of Stella & Dot “Don’t get distracted. Never tell yourself that you […]
TweetWhether you’re into fantasy series or not, one must admit that there is – and always will be – something addictive about Game of Thrones. The series ended this year, however the lessons still remain. I’ve actually tried to derive some future advice to follow from the George R.R. Martin masterpiece — and here’s my […]
TweetGood management requires setting specific objectives and then tracking and following up. I’m surprised how many existing businesses manage without a plan. How do they establish what’s supposed to happen? In truth, you’re really just taking a short cut and planning in your head–and good for you if you can do it–but as your business […]
TweetWhen you don’t have enough clients, when you want to enter a new market niche, when your image is outdated and doesn’t match your business targets – to name but a few examples, what do you do? Well, the obvious choice would be a rebranding campaign. Many business owners sense there’s a need for change, […]
TweetOne of the perks of working in MarCom is to be granted behind the scenes preferential access inside video studios for business and lifestyle interviews. In April I accompanied the GLAMI Romania team in Wall-Street.ro studios, for an online interview on GLAMI Fashion (Re)search, a consumer survey on online and offline shopping habits in South-Eastern […]
TweetThese days, myself and my colleague, Cristian Paleologu, Managing Partner Sag Media Communications, are hard at work preparing for a 2 days online marketing and search engine optimization intensive seminar at Confident Business & Training Centre. This opportunity arose, basically, after so many professionals in adjacent fields – Sales, Procurement, even Talent Acquisition and HR […]
Recent Comments